we aim to bring financial empowerment back to brands and shoppers alike by converting the $600M brands spend annually on digital advertising -> into shopper spending money
The fork in the road is zero-party marketing. The future experience is not about advertising, it's about real customers sharing authentic stories that people can relate to. It's about connection, sharing stories, inspiration, co-creation, community, and entertainment. It's because they see themselves in a shared experience - what’s required to succeed is a total transformation that invite participation through storytelling.